CIBER

Content Interaction & Brand Engagement Report

CIBER is the first research product available today to give companies and organizations a data driven competitive social media advantage. CIBER provides digital consumer behavioral profiling through a proprietary visual tagging and custom social analytics process. With CIBER, you can understand what truly motivates your prospective customers to engage with social content. Do they prefer sunrise to sunset, cocktails to beer or solitude to parties? Subscribed organizations can leverage these data driven insights to create more compelling, engaging and persuasive social marketing messages.

By using this type of analysis, social media opportunities are identified and can be leveraged to predict the social actions of future visitors. And in a world where consumers' decisions are highly influenced by social media, having data driven social media strategies could be the difference between winning and losing the battle to grow your share of the online conversation in your category.

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